Super Mindset
44 uniquely human skills to outsmart AI. A living guide to the human capabilities machines can't replicate. Not a tool tutorial, not yet another doomsday essay: a practical map for thinking, creating and working in the age of AI.
⸺ Entrepreneur· Author· Lecturer
I work on robots that can write, and I write things robots can't (yet) write.
I work at the intersection of Generative Artificial Intelligence, Creativity and Digital Innovation.
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⸺ TEDx Talk
How to raise human beings in the age of AI
“I like to think of myself as a verb, not a noun. A noun is static. It never changes. A verb, on the other hand, is dynamic: it shifts, it evolves, sometimes it moves forward, sometimes it steps back.”
I consider Generative Artificial Intelligence the synthesis of my professional career. I started out as a web programmer in 1998, then moved into the worlds of art, creativity and marketing, and since 2019 I've been working with a technology capable of generating creative content.
I'm the co-founder of Prompt Design, since 2022 the first Generative Artificial Intelligence course in Italy, with more than 5,000 students and hundreds of companies trained; of the publishing house Oblique.AI; and of the micro-learning platform Youpiter.
In my previous professional life I worked as an art curator (underground), trying to bring art to everyone so that everyone had the right to enjoy it. Between 2004 and 2009 I opened and ran a venue, a cultural space and a shop of creative products. In 2006 I co-founded the creative agency Art Kitchen and, later, Artlane, which was then sold to the Lombardini22 group.
After earning an Executive MBA, between 2014 and 2018 I worked as a strategy consultant and, in the meantime, I tried to launch a sustainable delivery service, a network of places to work in Milan, and a service to offset the plastic we consume. Since 2016 I've been a lecturer at SDA Bocconi, where I coordinate the Entrepreneurship concentration of the Executive MBA.
Active projects:
Teaching & Speaking
I teach innovation in business models and entrepreneurship in the Executive MBAs at SDA Bocconi, and I regularly take part in public and private events as a speaker and expert in Generative Artificial Intelligence, Entrepreneurship and Digital Innovation.
Selected talks
Selected interviews
Selected brands
Publications
T.E.R.R.A.
Set in a futuristic Berlin, capital of a world where everything has been privatized, T.E.R.R.A. is a psycho-technological thriller full of twists, portraits of lives and reflections on a future that feels ever more present.
Inventati il lavoro
Marco Porcaro, serial entrepreneur and founder of Cortilia, described this book like this: «The book that will finally push you to change employer. The new one will be you!». A practical, original path to create your own profession, through dozens of stories, hundreds of tools and many case studies.
L'impresa Concentrica
In today's competitive landscape, new business models are emerging that turn uncertainty and market complexity into an advantage, thanks to lean, flexible structures that cut costs by shifting them onto a network of stakeholders while keeping profits and control at the center: welcome to the age of concentric enterprises.
Fai Fiorire il Cielo
A creative manifesto for marketers and entrepreneurs, published in Italy and abroad. Inspired by the stories of entrepreneurs, artists, musicians, philosophers and writers, "Fai fiorire il cielo" offers a method to develop extraordinary ideas starting from a true story.
⸺ Every Friday morning
Corrente
The only social media I use is LinkedIn, but I'm an inbox-zero devotee, so the best way to reach me is to send me an email.
Every Friday morning I send out CORRENTE, an Italian-language newsletter in which I analyze the phenomena of our current era, with a particular focus on Generative Artificial Intelligence.